Can you send me your feedback on the wall colours?
OK, so that cat is out of the bag, we are going to be named Strange Fellows Brewing. It was first disclosed by Ryan Tessier at VanCity Buzz, and you can view the article here. It was a long process, and one that had enough ups and downs to fill a book. At the end of the day, we realized that we are kind of strange, so we picked a name that suits our personalities. Through this process we learned you need the right name for your business. Don’t settle and push through the tough times to make sure you end up at a happy place … for everyone involved.
Now is the time that I need your help. While neither of the logos are firm in final design, the basic shape and feel of the logo is there. So can you help us out and vote on which of these 2 logos you like.
Logo #1 (on the left) or Logo #2 (on the right)
For those of you who care, this was the full list of names that we were drawing on for our brewery. We had run a little contest where people sent their name into us, and if we used it we would offer compensation to that person. However, we ended up going with our own selection, and after it has set in, we really like the name. You see, picking a name is kind of like trying to get someone else to like your musical taste. Some people like it and some people don’t, and everyone has something to say. We had several names that looked like they were free, but after getting our lawyer to do a name search, we realized that there were similar sounding names, and that would put a trademark in jeopardy. So to all new breweries out there who are dealing with a name, hopefully this list can inspire you a little.
Here are the list of names that were submitted.
- Murder Overhead Brewing
- Clark Drive Brewing
- East Van Brewing
- Strathcona Brewing
- Woodland Brewing
- Asynchronous Brewing
- Boxcar Brewing
- Abstraction Brewing
- Notch 8 Brewing
- China Creek Brewing
- Knotted Brewing
- Deckhand Brewing
- Arbutus Brewing
- Old Fox Brewing
- Reynard Brewing
- Acorn Brewing
- Juniper Brewing
- Roundabout Brewing
- Tandem Brewing
- Hummingbird Brewing
- East Side Brewing
- North Down Brewing
- Folken Brewing
- Neighbourhood Brewing
- Borough Brewing
- Colony Brewing
- Outpost Brewing
- Foundation Brewing
- Kindred Brewing
- Origins Brewing
- East Village Brewing
- Orange Brewing
- Hubbub Brewing
- United Brewing
- Hawthorne Brewing
- Roadhouse Brewing
- Atelier Brewing
- Geist Brewing
- Kilderkin Brewing
- Woodland Brewing
- Guildhouse Brewing
- Fairhaven Brewing
- Uninhibited Brewing
- Unity Brewing
- Grey Skies Brewing
- Puddlejumper Brewing
- Chestnut Brewing
- Treelined Streets Brewing
- Urban Forest Brewing
- Chieftan Brewing
- Vulpine Brewing
- Tempest Brewing
- Collaboration Brewing
- Snowberry Brewing
- Old Fox Brewing
- Down and Out Brewing
- Lapse in Judgement Brewing
- Two Friends Brewing
- Kitsune Brewing
- Bedlam Brewing
- The District Brewing
- Kith and Kin Brewing
- Hieronymus Brewing
- Terminal City Brewing
- Veronus Brewing
- Strange Fellows Brewing
- Western Front Brewing
- Saltwater City Brewing
- Craft Dodger Brewing
- Craft Wood Brewing
- Hastings Mill Brewing
- Lost Creek Brewing
- Lands’ End Brewing
- False Creek Brewing
- Muse Brewing
- East of Main Brewing
- Ampersand Brewing
- Wet Stew Brewing
- Seven Eves Brewing
- OuestMonk Brewing
- Jonquille Brewing
Greetings from Niagara Falls, Ont.
How about Sea2Sky Brewing.
Good luck with everything
Look forward to having a pint or 2 of your fine beer one day
Hi Jamie, thanks for the input. I will add it to the list, and the first beer will be on me when we get together.
Hi there! I came across your blog as I started brewing beer at home and I’m also from Vancouver 🙂
I also run my own business and have a tip about choosing your name. Don’t pick one that will tie you down to a particular area. I recently went through the process of changing my company name because it was too specific and wasn’t applicable for how I wanted to expand my business. It was a lot of paperwork and fees that I could have avoided if I had picked a better name from the get go.
So you might be shooting yourself in the foot later on if you name it something like Clark Drive brewing. Just my 2 cents 🙂
Good luck with everything! I really look forward to visiting your brewery when you open.
Didn’t get your name, but thanks for reading my blog and checking out what we are up to.
Your advice on our name is something that I totally agree with. I tend to shy away from place names, and think that more general names, or interesting words are the route we will end up taking.
We should have our name complete by the end of the year. We are so focused on finishing some plans for the City that we haven’t even thought about our name.
The first beer with be on my when you visit our brewery!
And you name the brewery, I believe you need trade mark them. right?
It would be wise to trademark our name …. and it is something that will have to go hand in hand with our final options for names.
Acorn brewing has stuck with me. That is my vote, FWIW. Good luck!
Jon from Boulder, CO
Thanks Jon, I appreciate our feedback and comments. Acorn is a great name for many reasons … our concern with it as a name is around people calling our brewery “corny” or “a corny brewing” …. just makes us worry about it a little. Any others stick out?
Agreed on nicknames. It is definitely something to be mindful of. I think you need a name that
1. Does NOT include numbers – I cant get over how cliche this is, especially when it’s area code based. We have a “303 Brewing” company here in Colorado, where the area code is 303. How lame is that!
2. Can easily be shortened/nicknamed
3. Are cool and potentially clever, but not overdone. For instance, we have a some great local breweries named “Fate,” “New Belgium,” “Oskar Blues,” and “Avery.” All pretty cool names. Easy to pronounce, and not lame.
4. Is not lame or overused – A local brewery is named “Front Range” brewing. Come on… In this area, what isn’t named “Front Range XYZ?” Front Range everything. Think outside the box!
5. Not overdone. When you get so damned clevery/tricker/crafty with the name, sometimes the story doesn’t align with the beers. A local brewery here is called “Odd 13” and it’s all about superheroes and blah blah blah. Hoppy Professor, etc… Some people might find this amusing but honestly, it is an over marketed brewery with average beer. So guess what! No matter how cool the marketing is, if you don’t have pretty good beer (and possibly food), then I won’t be back.
And as a side note… As much as it seems painful to the very passionate people like yourself, craft beer is craft beer. There are a few refined palettes that can really analyze and distinguish between beers. But at the end of the day, a cool name, decent marketing, good (not necessarily great) beer, good food, friendly service, good location, good parking… and you are on your way to success.
Hi Jon, I love your comments. They pretty much match exactly what the focus group said about our name. Our name is so important to us, and we have been really wrestling with this decision. A couple of the names we like have been trademarked already, so we can’t use them. Others, just don’t seem to fit with the direction our brewery is taking. At the end of the day, I agree with your last point, just go for it, and as long as we do ok, we should be good to go.
Warehouse Craft Brewing
Daft Draught Craft (DDC) Brewing
Trew Brewing (sounds like True – just to confuse people)
Crispin Froth Brewing
Quakerhouse Almanac Brewing
or if you think your business plan is sound:
FWIW…I think I had too many shots of that Glenfiddich master Select… and I found your blog because I’m thinking of starting up a craft brewery in Windsor, ON… good luck!!
Love some of these names. Wish you had answered a few weeks ago while we were still knee deep in name selection. We have narrowed our search down to 2 names, and are currently running them through trademarking so we can let people vote on them and go with the winner. You are a lucky man to have a night with Glenfiddich master select … wish I was your wingman for that.
I too have the dream of opening my own brewery once I retire from the military in 5 years. My name is what I plan on using for the breweries name however there are several spellings and variations of it dating back to Gaelic Ireland which is the variation I am going to use. If this was an option for you it would be a neat way to incorporate family history and a unique brand name.
I think being genuine with a name is really important. The fact that you have Irish roots is amazing in brewing beer. Good luck on getting to retirement and starting your real career. Thanks also for checking in.
Hey there! This is my first visit to your blog!
We are a team of volunteers and starting a new initiative in a community in the same
niche. Your blog provided us valuable information to work on.
You have done a marvellous job!
Hi There, not sure what you are doing, but I am glad to help point you on the right direction.
We’re a gaggle of volunteers and opening a new scheme in our
community. Your site provided us with helpful info
to work on. You’ve done a formidable job and our whole neighborhood will
be grateful to you.
Hey There, we are so excited to be part of an amazing community in East Vancouver. We look forward to immersing ourselves within this area, and taking part in all the activities that make it a special place to call home.
Arbutus Brewery. I say so because my wife loves them, and I would happily drink from a brewery that carried the proud name.
Wow! Finally I got a blog from where I can genuinely take useful data regarding my study and knowledge.